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Why Chat Kills Social Media in Customer Relationships & E-commerce

24 May 2019 by Godfrey Parkin Leave a Comment

Traditional Social Media Implodes For marketers, social media was traditionally a free platform where you earned your audience through publishing relevant and meaningful content, and by occasionally talking to a customer. Most brands built up a fan-base of likers, then broadcast an endless pipeline of promotional messaging to an audience who over time simply stopped […]

Filed Under: Disruption, General, Innovation, Social Media, Strategy, UX Tagged With: chatbots, content marketing, CRM, digital, disruption, facebook, future, marketing, messaging, messenger, relationships, sales, social media

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